by Vijay Khandekar | May 2, 2019 | Chapters
The Local SEO Playbook Google Map Packs Ranking Chapter 5 FollowFollow Whenever you run a search on Google for a local service, you mainly get three types of search results. Paid Results Map pack Results Organic Search Results The screenshot below does an excellent...
by Vijay Khandekar | May 2, 2019 | Chapters
The Local SEO Playbook Local And Global Citations Chapter 4 FollowFollow In simple terms, a citation is just a mention of your pest control business on ‘directory sites.’ You’ll find that a citation is usually made up of the following information, – business name,...
by Vijay Khandekar | May 2, 2019 | Chapters
The Local SEO Playbook Google Business Profile (Google My Business Listing) Chapter 3 FollowFollow A Google Business Profile (previously Google My Business) listing is a FREE local business listing platform by Google. Creating a profile on this platform is critical to...
by Vijay Khandekar | May 2, 2019 | Chapters
The Local SEO Playbook Introduction Chapter 1 FollowFollow Why We Wrote This Guide If you are anything like our customers, you always want to see your local service business rule the search engine rankings. But you’ve put off the thought for one of the following...
by Chris Moreschi | Feb 12, 2018 | Chapters
The Email Marketing Money Machine Final Thoughts Chapter 10 FollowFollow Email marketing is a powerful marketing channel for all small businesses. While many channels (like SEO and social media) rely on third-party platforms which are volatile and subject to change,...
by Chris Moreschi | Feb 12, 2018 | Chapters
The Email Marketing Money Machine Measuring Your Results Chapter 9 FollowFollow With your first email campaign out the door and starting to receive opens and clicks from your subscribers, you’ll be able to begin tracking the success of your email marketing...
